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Lead Digital Marketing Specialist

Enterprise SaaSBoston, MARemoteContract · Marketing

About the role

Our client is hiring a Lead Digital Marketing Specialist based in Boston, MA. This is a contract role with a remote work mode.

What you'll do

  • Build weekly dashboards covering CAC, conversion rate, and channel mix.
  • Partner with Content and Design to keep the funnel filled with quality assets.
  • Plan, execute, and optimize paid media campaigns across Google, Meta, and LinkedIn.
  • Run A/B tests on landing pages, email subject lines, and ad creative.
  • Own SEO performance — on-page recommendations, technical hygiene, content briefs.

What you'll bring

  • 7+ years running paid digital and / or SEO programs.
  • Hands-on with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager.
  • Comfort with web analytics — GA4, Looker Studio, or similar.
  • Comfort with attribution and basic statistical thinking.

Nice to have

  • Light HTML / CSS for landing-page tweaks.
  • SEO experience using Ahrefs, SEMrush, or equivalent.
  • Marketing automation: HubSpot, Marketo, or Customer.io.

Skills relevant to this role

Paid media, SEO, GA4, Marketing automation, A/B testing

About the company

Our client is a B2B SaaS company building software for modern operations teams. The team works out of Boston, MA, with a hybrid culture.

Apply for this role

We respond within one business day after the role closes.

PDF, DOC, or DOCX. Max 5 MB.

We read every application. We'll get back to you whether this role is a fit or not.